The main criticism I got from my last elevator pitch is that "so many people use cardio equipment everyday." That made me realize how uneducated the general population is on fitness. If all you do for your health is get on an elliptical, treadmill, or stairstepper for 30min to an hour you are not doing that much for your health. Long slow cardio, while better than sitting on the couch, is one of the worst things you can do to get into shape. Things like taking little rest in between exercises while lifting, no more than 90 seconds, or taking no rest with circuit style training are much more effective and efficient. To help with those concerns I came up with the idea of a simple website to have some basic information are fitness. This website would have a few videos and some articles to show that you do not absolutely need those cardio machines. Another thing is I changed it from zero cardio equipment to no big cardio equipment. The reason behind this is there are many bikes and rowers that are self powered using the motion of the machine to power the machine itself so in terms of cutting electricity cost having those machines would not have any effect. Bikes and rowers are also much simpler machines mechanically and do not break nearly as often as the big treadmills and ellipticals. At my gym there is always at least one treadmill and elliptical that is broken or needs maintenance. Used the same description because all most of the feedback is positive but some people stil cannot grasp the fact that ellipticals and treadmills are not necessary for fitness.
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